The first agency built for the celebrity brand era
The opportunity is massive. The infrastructure didn't exist. So we built it.
Celebrity brands keep failing. Not because the talent lacks reach or the product lacks quality. They fail because no one owns the whole picture. Agencies do creative. Manufacturers do production. Distributors do placement. Nobody does the business.
A2B is different. One team. One outcome. Every piece already connected.
Full-service, not à la carte
We don't sell services. We deploy infrastructure.
Talent. Direct relationships with celebrities and their people. We match talent to categories where they have real credibility, not just a contract.
Manufacturing. Partnerships with co-manufacturers who understand celebrity timelines and quality expectations. Already vetted. Already in place.
Distribution. DTC, national retail, wholesale. The operational backbone is built. No handoffs. No gaps.
This is what turnkey actually means. Not a menu. A machine.
Founding Team

Remi Franklin
Chairman & CGO
Miami
20+ years in creative and digital strategy. Youngest promoted agent at ICM. $1B+ in talent deals.

Ed Hoehn
CEO
Dallas
20+ years leading venture-backed, PE, and public companies. Built world-class consumer brands and scaled operations internationally.

Rick Nechio
COO
Charlotte
20+ years in CPG and adult beverage. Leadership roles at Anheuser-Busch InBev. Co-founded ventures in Napa and Provence.

Michelle Emrani
Chief Legal & Operations
Los Angeles
Expertise in IP, entertainment, and transactional law. Experience at Viacom and Thomson Reuters.
A2Brands, Inc. is a Texas Corporation